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YOUR NEXT CHAPTER

Digital Marketer / Growth Marketer

Location
Remote
Employment
Full-time
Work arrangement
Remote
Experience
2+ years
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01 / THE COMPANY

About the Company

We are a growing technology company building digital solutions that improve how businesses and their customers connect, discover, transact and experience services.

02 / THE OPPORTUNITY

Role Overview

The Digital Marketer / Growth Marketer will be responsible for planning, executing, measuring and optimising digital customer acquisition activities.

This is a hands-on execution role. The successful candidate should be able to independently take a campaign from audience research and strategy through execution, tracking, optimisation and reporting.

03 / WHAT YOU WILL DO

Key Responsibilities

  1. Develop and execute customer acquisition strategies.
  2. Research and identify target audiences and acquisition opportunities.
  3. Plan, set up and manage paid campaigns across Meta, Google and other relevant platforms.
  4. Develop campaign strategies, offers, audience segments and testing plans.
  5. Work with the content team to develop advertising creatives and campaign assets.
  6. Set up and maintain conversion tracking and campaign measurement.
  7. Monitor campaign performance and optimise budgets, audiences, creatives and placements.
  8. Develop and optimise customer acquisition funnels.
  9. Conduct experiments across audiences, messaging, offers, creatives and channels.
  10. Analyse customer acquisition data and identify opportunities for improvement.
  11. Track acquisition cost, conversion rate, advertising efficiency, repeat usage and revenue generated from acquired customers.
  12. Prepare regular performance reports and provide recommendations based on data.
  13. Identify underperforming campaigns and implement corrective actions.
  14. Continuously test and improve the company's digital acquisition process.

04 / WHAT YOU WILL BRING

Requirements

  1. 2+ years experience in digital marketing, growth marketing, performance marketing or a related field.
  2. Hands-on experience with Meta Ads and Google Ads.
  3. Strong understanding of customer acquisition and conversion funnels.
  4. Experience managing paid advertising campaigns and budgets.
  5. Strong understanding of CAC, conversion rate, ROAS and other performance metrics.
  6. Experience with analytics, conversion tracking and campaign optimisation.
  7. Strong ability to analyse data and make decisions based on performance.
  8. Ability to independently plan, execute, optimise and report on campaigns.
  9. Strong understanding of digital marketing channels and customer behaviour.
  10. Ability to work remotely and operate independently.

05 / SHOW YOUR CRAFT

Proof of Work

Candidates must provide evidence of previous campaigns or growth work they personally executed. Where possible, candidates should provide the campaign objective, their specific role, platform used, budget range, results, acquisition/conversion metrics, and what they changed or optimised. Confidential client information may be anonymised.

LET'S BUILD SOMETHING GOOD

Your next chapter
could start here.

Apply for Digital Marketer / Growth Marketer

Complete our application form and select or identify Digital Marketer / Growth Marketer as the role you are applying for. Have your CV and proof of work ready.

Apply for this role (opens in a new tab)

Opens Google Forms in a new tab.